April 22, 2009

This Video Should Be Watched Right Now

Our world is undergoing monumental changes in technology and remarkable shifts in communication, all of which are transforming our daily lives. Newspapers and all mass media are in dire need of a new vision for what kind of content to produce and how to present their information in a way that both incorporates new technology and remembers the primary focus of their profession -- informing the public.

The video below is an important tool for opening our minds to new ideas and shedding light on what should be considered when preparing for the future. Newspapers and all mass media executives, editors, reporters, etc., can benefit from watching this video. They should pay particular attention to the Albert Einstein quote near the end. Newspapers must realize they can no longer rely on the past to project them into the future.